by Ekaterina Walter | Jan 5, 2012 | Social Media
These days almost every event, whether it is a conference, expo, or more informal gathering of attendees, will use some form of social media to stay in touch and offer updates to attendees. Some events, however, are grasping the full potential of social media as a way...
by Ekaterina Walter | Jan 4, 2012 | Social Media
For many non-profit organizations, finding low-cost solutions to marketing and fund raising is paramount, and social media has been able to offer many solutions to existing problems, as well as offering some innovative new ways of interacting with supporters. Here are...
by Ekaterina Walter | Sep 10, 2010 | Social Media
Originally published in SmartBlog on Social Media Emily Molitor from SmartBrief interviewed me recently about Intel’s presence on social networks. Why has Intel made such a point to engage across various social-media platforms? You go where your customers are. We have...
by Ekaterina Walter | Sep 8, 2010 | Social Media
Originally published in Social Media Examiner Conversations are happening online with or without you. This is one of the most frequently used social media sayings. If you’re engaging with social media for your company, it’s almost second nature. However, there are...
by Ekaterina Walter | Sep 6, 2010 | Social Media
Originally published in Mashable You have created a Facebook Fan Page. Now what? I bet these questions come to mind: “Is my page a success?” “Who is engaging with us?” “Is our engagement effective?” “Does our content strategy work?” The Facebook Insights dashboard...
