by Ekaterina Walter | Oct 23, 2013 | Social Media
For anyone not already in love with Instagram, it’s an app that adds instant artiness to your phone pictures with its fun filters and easy-to-use editing tools. You have seen Instagrammed photos even if you’re not aware of it: they are those sepia or diffused square...
by Ekaterina Walter | Oct 21, 2013 | Social Media
When entrepreneurs ask me how to best brand their businesses, it always surprises me that their questions are focused on logo creation, website development, and various other marketing tactics. As though the brands around us are only shaped by these elements of...
by Ekaterina Walter | Oct 17, 2013 | Social Media
On the surface, Pinterest metrics seem simple, but underneath they are actually a bit confusing. This follow up article to our Ultimate Guide for Pinterest should help you gain a deeper understanding of Pinterest metrics and provide tips on effectively engaging with,...
by Ekaterina Walter | Oct 15, 2013 | Social Media
It only seems 5 minutes ago that Vine was launched (actually, January 2013), and yet brands have made it their own in a way that makes adoption of other social media channels seem positively sluggish. Vine’s short 6-second loop video format makes it easy for companies...
by Ekaterina Walter | Oct 11, 2013 | Social Media
Some say leadership is an art. Some say leadership is a science. There were a lot of books written on the topic and a lot of approaches discussed. But there are also simple, yet powerful quotes that pack a punch and make us think about the true meaning of leadership....
