by Ekaterina Walter | May 23, 2013 | Social Media
Since Facebook’s IPO in May 2012, news stories discussing the fluctuating share price, issues with privacy and controversial monetization changes have been rife. Facebook’s critics have jumped on each story as a sign that Facebook is losing its relevance and...
by Ekaterina Walter | May 21, 2013 | Social Media
All great achievements start with passion. Passion is what fuels everything. Passion is what motivates you, whether your motivations are spiritual, artistic, political, economic, social, or personal. You know that you are passionate about something when you become...
by Ekaterina Walter | Jan 26, 2013 | Social Media
Mark Zuckerberg is one of the most interesting and debated people of our generation. He started Facebook at 19 and, even though people called him baby-faced and inexperienced, he proceeded to build a multi-billion dollar empire in his early twenties. Facebook going...
by Ekaterina Walter | Sep 10, 2010 | Social Media
Originally published in SmartBlog on Social Media Emily Molitor from SmartBrief interviewed me recently about Intel’s presence on social networks. Why has Intel made such a point to engage across various social-media platforms? You go where your customers are. We have...
by Ekaterina Walter | Sep 6, 2010 | Social Media
Originally published in Mashable You have created a Facebook Fan Page. Now what? I bet these questions come to mind: “Is my page a success?” “Who is engaging with us?” “Is our engagement effective?” “Does our content strategy work?” The Facebook Insights dashboard...