by Ekaterina Walter | Aug 19, 2013 | Social Media
If you are wondering what would help you grow your Facebook community organically, the answer is relevant interesting content and engaged community manager. But even the best community managers sometimes run out of creative ideas. Here are the 12 types of posts that...
by Ekaterina Walter | Aug 16, 2013 | Social Media
In the age of infobesity, companies are struggling to separate themselves from the digital noise and to draw meaningful attention and interest from their current and potential customers. This happens mainly because internally there is a big struggle going on between...
by Ekaterina Walter | Aug 14, 2013 | Social Media
“Why?” is the question I never take for granted. So when my four year old daughter bombards me with the never-ending barrage of “but why?”s, I try to always rise to the challenge and find a somewhat intelligent answer to every question that comes my way. My philosophy...
by Ekaterina Walter | Aug 12, 2013 | Social Media
Pinterest has stricken our visual fancy like no other network before it. Pinterest’s meteoric rise in only a few years shows the site is more than just a pretty community for people interested in fashion and lifestyle: marketers are all over Pinterest’s...
by Ekaterina Walter | Aug 9, 2013 | Social Media
With the growth of social media and all the two-way channels of communication open to organizations, brand identity is potentially stronger but more at-risk than ever. Losing control of your brand’s ‘voice’ can be hugely damaging, and companies who have been...