by Ekaterina Walter | Nov 22, 2015 | Social Media
Being a marketer is tough. There’s are whole industries designed to ignore you. You strategically run a commercial during the finale of a widely popular show – only to have your audience DVR it. You run a radio spot during rush hour – hoping to catch people during...
by Ekaterina Walter | Jul 26, 2013 | Social Media
Overall, the statistics point in just one direction: blogging is dying. A 2011 study by the Center for Marketing Research at the University of Massachusetts Dartmouth researching social media usage by Inc 500 companies (who have a strong usage of social media...