by Ekaterina Walter | Feb 6, 2014 | Social Media
We read about how to turn happy customers into brand advocates, but what about the unhappy ones? There’s no point in investing time and effort into a brand advocacy program to motivate your current customers to speak on your behalf when you still have issues with your...
by Ekaterina Walter | Jun 27, 2010 | Social Media
LinkedIn is one of my favorite social networks. For a number of reasons. It is my personal and professional rolodex. I belong to a number of groups where I can not only tap into the expertise of others, but share my own. It is a platform that allows me to not only...
