by Ekaterina Walter | Oct 16, 2014 | Social Media
B2B businesses and brands are increasingly waking up to the fact that LinkedIn can seriously boost their profile. It’s by far the most business-focused social media platform. In fact, according to LinkedIn, more than three million companies have LinkedIn company...
by Ekaterina Walter | Aug 2, 2013 | Social Media
As businesses face ever-tightening marketing constraints, they are always looking for ways to get the most out of budgets and time investment. The media is full of success stories of how social media is revolutionizing lead generation and sales, but if your company...
by Ekaterina Walter | Jun 19, 2013 | Social Media
With over 135 million users, 59% of which are located outside of the United States and with 75 of the Fortune 100 companies using the network for marketing and recruiting purposes, LinkedIn has become a critical platform for building, connecting with, and growing your...
by Ekaterina Walter | Jun 27, 2010 | Social Media
LinkedIn is one of my favorite social networks. For a number of reasons. It is my personal and professional rolodex. I belong to a number of groups where I can not only tap into the expertise of others, but share my own. It is a platform that allows me to not only...