Building Social Bridges

Recently I attended and spoke at WOMMA Summit 2010 (Word of Mouth Marketing Association). Tops down and without the doubt one of the BEST social media events I’ve been to (and I have been to lots of them). Next year if you are deciding which events to prioritize, I highly recommend this one to be [...]

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Today, Facebook officially launched a Page Browser that suggests Facebook Fan Pages to users based on their interests, with an interface that allows users to filter by category. Suggestions are tailored based on pages users have previously ‘Liked’. Following a new Page simply entails clicking on its icon. This has huge implications for brands. On [...]

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Originally published in SmartBlog on Social Media Emily Molitor from SmartBrief interviewed me recently about Intel’s presence on social networks. Why has Intel made such a point to engage across various social-media platforms? You go where your customers are. We have a pretty robust presence on Facebook, Twitter and YouTube. On those platforms we are [...]

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Originally published in Mashable You have created a Facebook Fan Page. Now what? I bet these questions come to mind: “Is my page a success?” “Who is engaging with us?” “Is our engagement effective?” “Does our content strategy work?”

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It’s official! Tomorrow Facebook is launching Facebook “Places” – a geo-location service that will allow users to broadcast their location, see where their friends are, and search places. Here are the snippets from tonight’s livecast from Facebook’s headquarters in Palo Alto:  

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