by Ekaterina Walter | May 29, 2014 | Social Media
Humor is the greatest ice-breaker. It can bring people together, cross cultural divides and help us find our common ground. It can be a hugely powerful tool for marketers that can help us not only reach our audiences, but persuade them to share our message. The brand...
by Ekaterina Walter | Jul 22, 2013 | Social Media
Brand advocates are the new window display in your marketing tool box. In an age where advertising is becoming ever more fragmented, having the right advocates on board is essential for reaching your customers, as well as getting your message out to new audiences....