by Ekaterina Walter | Oct 20, 2014 | Social Media
Google’s new London office is due to open in 2016 – and the internet is already buzzing about what looks like one of the most VIP workspaces in the world. Mashable reports that it will have an open-air swimming pool, an indoor football pitch, a climbing wall and a...
by Ekaterina Walter | Oct 7, 2014 | Social Media
With the vast amounts of data about your customers available to you thanks to today’s technology, and the multiple ways of reaching out to them, there’s no excuse any more for not going that extra mile. Brands are able to anticipate buying habits, respond in real time...
by Ekaterina Walter | Nov 10, 2011 | Social Media
For certain companies, their identity has always been bound up with the personality of their chief executive: you think of Microsoft and you think of Bill Gates; Apple and Steve Jobs; Facebook and Mark Zuckerberg. But for some CEOs, social media has enabled them to...