by Ekaterina Walter | Apr 3, 2014 | Social Media
Humans are visual creatures: we are programmed to react to visuals more so than words, and an incredible 93% of communication is in fact non-verbal. Visuals are processed 60,000X faster in the brain than text, and 90% of information transmitted to the brain is visual....
by Ekaterina Walter | Dec 16, 2013 | Social Media
It’s December, which means that brands are snowed under – metaphorically and possibly literally – trying to keep up with the Holiday rush. But publically you need to present an image of festive cheer – and you need to be there to help your customers who have presents...
by Ekaterina Walter | Nov 26, 2013 | Social Media
From the beginning of time, people have been expressing themselves through visuals. It is very natural for us to pay immediate attention to illustrations and graphics. And in an increasingly noisy digital landscape, marketers must use them to stand out. “Blogs were...