by Ekaterina Walter | May 21, 2014 | Social Media
This month Mark Zuckerberg, the CEO and co-founder of Facebook, a $155B company, turned 30. Happy birthday, Mark! Over the past 10 years, as he was building the largest global social network, Zuck had a lot of supporters, as well as critics. But whether you love him...
by Ekaterina Walter | Feb 27, 2014 | Social Media
Tony Hsieh of Zappos once said: “For individuals character is destiny, for organizations culture is destiny.” But building a culture worth talking about is easier said than done. And it is especially hard to maintain it when your business grows fast and fierce. This...
by Ekaterina Walter | Nov 7, 2013 | Social Media
Successful women often credit luck for changing their lives, but there’s so much more to the making of a women leader than luck. Luck is less about good things randomly happening to people who happened to be in the right place at the right time, than it is about...
by Ekaterina Walter | Oct 25, 2013 | Social Media
When it comes to leadership there is no one size fits all. Every leader has his/her own personality, style, and approach to leading teams. That said, there are leadership truths and myths that seem to surface time and again when I talk to successful entrepreneurs and...
by Ekaterina Walter | Oct 21, 2013 | Social Media
When entrepreneurs ask me how to best brand their businesses, it always surprises me that their questions are focused on logo creation, website development, and various other marketing tactics. As though the brands around us are only shaped by these elements of...