by Ekaterina Walter | Oct 7, 2014 | Social Media
With the vast amounts of data about your customers available to you thanks to today’s technology, and the multiple ways of reaching out to them, there’s no excuse any more for not going that extra mile. Brands are able to anticipate buying habits, respond in real time...
by Ekaterina Walter | Mar 18, 2014 | Social Media
Customer service excellence has always been and will always be one of the critical competitive advantages for any business. Here are 40 quotes supporting this premise. Make a customer, not a sale. ~ Katherine Barchetti The goal as a company is to have customer service...
by Ekaterina Walter | Feb 6, 2014 | Social Media
We read about how to turn happy customers into brand advocates, but what about the unhappy ones? There’s no point in investing time and effort into a brand advocacy program to motivate your current customers to speak on your behalf when you still have issues with your...