by Ekaterina Walter | May 1, 2014 | Social Media
Visual marketing is all about creating buzz through images – so there’s no wonder brands were quick to see the potential in Pinterest, that ultra-hot social media site where photos are center-stage and sharing is second nature to your audience. Pinterest only launched...
by Ekaterina Walter | Dec 13, 2013 | Social Media
If you are a locally-based business, connecting with nearby customers and community influencers is vital for your business. Word of mouth can be as important, if not more important, for neighborhood businesses as traditional advertising, and this is where activating...
by Ekaterina Walter | Mar 24, 2010 | Social Media
In my previous post I’ve shared with you pearls of wisdom from Emanuel Rosen – author of “The Anatomy of Buzz” (2000) and “The Anatomy of Buzz Revisited” (2009) – about Word of Mouth (WOM) and why it’s important. In this post I’ll summarize his advice on HOW TO...
