by Ekaterina Walter | Jan 14, 2015 | Social Media
There is nothing more powerful than employees’ passion and initiative to make customers happy to spark long-lasting word of mouth about your brand. Your company is truly only as great as the people who embody the mission of your organization, those who go above and...
by Ekaterina Walter | Apr 8, 2014 | Social Media
Most companies would love to have customers who act as cheerleaders for their brand. Excellent customer service and first-class products might be the basis for persuading your customers to act as brand ambassadors, but there is a critical step that needs to come even...
by Ekaterina Walter | Apr 3, 2014 | Social Media
Humans are visual creatures: we are programmed to react to visuals more so than words, and an incredible 93% of communication is in fact non-verbal. Visuals are processed 60,000X faster in the brain than text, and 90% of information transmitted to the brain is visual....
by Ekaterina Walter | Apr 1, 2014 | Social Media
We’ve all seen them: Facebook posts written by someone at work, counting down the hours till the weekend and complaining about their boss/colleague/job/coffee facilities. Maybe next time we are out buying groceries we see the company’s name and the first thought that...
by Ekaterina Walter | Mar 20, 2014 | Social Media
Telling stories is nothing new: we’ve been telling stories of where we come from, where we are going and who we are sharing that journey with since we sat around the flickering fires of our ancestors’ caves, millennia ago. The ability to tell stories is what sets...