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	<title>Comments for Building Social Bridges</title>
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	<link>http://www.ekaterinawalter.com</link>
	<description>Blog about social media, marketing, personal connections and other musings</description>
	<lastBuildDate>Thu, 26 Jan 2012 13:34:48 +0000</lastBuildDate>
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		<title>Comment on Six Innovative Ways for Non-Profits to Use Social Media by Shannon Steffen &#124; Human SEO</title>
		<link>http://www.ekaterinawalter.com/2012/01/six-innovative-ways-for-non-profits-to-use-social-media/comment-page-1/#comment-4027</link>
		<dc:creator>Shannon Steffen &#124; Human SEO</dc:creator>
		<pubDate>Thu, 26 Jan 2012 13:34:48 +0000</pubDate>
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		<description>Great post, Ekaterina!

Too many non-profit organizations miss the opportunity to engage with people that follow their cause or become their champions. Social media makes an intimate level of engagement possible but allowing people to get to know, like and trust the non-profit organization. It&#039;s the transparency that makes the heart beat and the mind follow.</description>
		<content:encoded><![CDATA[<p>Great post, Ekaterina!</p>
<p>Too many non-profit organizations miss the opportunity to engage with people that follow their cause or become their champions. Social media makes an intimate level of engagement possible but allowing people to get to know, like and trust the non-profit organization. It&#8217;s the transparency that makes the heart beat and the mind follow.<br />
<span class="cluv">Shannon Steffen | Human SEO recently posted..<a class="2af49a9ad9 4027" href="http://exciramedia.com/company-seo/">Explaining SEO Within a Company</a><span class="heart_tip_box"><img class="heart_tip u 4027" alt="My Profile" style="border:0" width="16" height="14" src="http://www.ekaterinawalter.com/wp-content/plugins/commentluv/images/littleheart.gif"/></span></span></p>
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		<title>Comment on Social Media Impact on Business Value and Marketing Operations [Studies] by Gina</title>
		<link>http://www.ekaterinawalter.com/2012/01/social-media-impact-on-business-value-and-marketing-operations-studies/comment-page-1/#comment-4017</link>
		<dc:creator>Gina</dc:creator>
		<pubDate>Tue, 24 Jan 2012 18:15:48 +0000</pubDate>
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		<description>Excellent post, Ekaterina and I&#039;m so thankful for you pulling together these studies that support the case for an ROI from social media efforts. Too many brands have jumped into social media efforts not expecting a direct impact on sales and therefore not measuring their efforts beyond fan, friend or follower counts. There indeed is a direct correlation and it&#039;s critical that marketers use the tools available to them to evaluate and analyze the results of their efforts.</description>
		<content:encoded><![CDATA[<p>Excellent post, Ekaterina and I&#8217;m so thankful for you pulling together these studies that support the case for an ROI from social media efforts. Too many brands have jumped into social media efforts not expecting a direct impact on sales and therefore not measuring their efforts beyond fan, friend or follower counts. There indeed is a direct correlation and it&#8217;s critical that marketers use the tools available to them to evaluate and analyze the results of their efforts.</p>
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		<title>Comment on 15 Ways To Activate Your Events Socially by Web Marketing - Perth</title>
		<link>http://www.ekaterinawalter.com/2012/01/15-ways-to-activate-your-events-socially/comment-page-1/#comment-3776</link>
		<dc:creator>Web Marketing - Perth</dc:creator>
		<pubDate>Mon, 16 Jan 2012 13:29:55 +0000</pubDate>
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		<description>Very much true !! And all this is possible because of the ever growing social networking sites :)</description>
		<content:encoded><![CDATA[<p>Very much true !! And all this is possible because of the ever growing social networking sites <img src='http://www.ekaterinawalter.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
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