Feed on
Posts
Comments

Monthly Archive for January, 2012

Originally published in MediaPost Social media created a lot of buzz and controversy in the past several years. But the main question remains: “Does it have an impact on sales?” And what effect does it have of marketing?   Two studies that were done this year aim to answer this question.   According to Ogilvy’s […]

Read Full Post »

Originally published in Fast Company   We know that our customers talk about us, brands.  According to the Keller Fay Group the average American consumer mentions specific brand names 60 times per week in conversations. And since most of them happen online and, frankly, it is easier to track them online, we understandably are in […]

Read Full Post »

Originally published in Mashable   Online presentation website Slideshare is an important business network which ranks in the top 150 sites on the web, with 60 million monthly viewers, and 3 billion page views a month. Users upload presentations, Word and PDF files, tag them, and share them on other social media sites or embed […]

Read Full Post »

Originally published in Mashable   On January 25th 2011 the world was stunned by the pictures and videos flooding out of Egypt as tens of thousands of anti-government protestors took to the streets in a ‘Day of Rage’ in protest over President Mubarak’s 30-year rule. Pro-democracy sympathizers across the world re-Tweeted and shared the updates, […]

Read Full Post »

Originally published in Social Media Examiner   These days almost every event, whether it is a conference, expo, or more informal gathering of attendees, will use some form of social media to stay in touch and offer updates to attendees. Some events, however, are grasping the full potential of social media as a way to […]

Read Full Post »

Older Posts »