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Monthly Archive for November, 2011

Defining Your American Dream

Original contribution to the3six5 project (365 days, 365 points of view)   Today I spoke at TEDx and shared my experiences as an immigrant. I shared my American Dream. It has always been odd to me that some people who were born in the US laugh when I use the expression “American dream”, as though it […]

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Originally published in SmartBrief For certain companies, their identity has always been bound up with the personality of their chief executive: you think of Microsoft and you think of Bill Gates; Apple and Steve Jobs; Facebook and Mark Zuckerberg. But for some CEOs, social media has enabled them to cultivate their public image to an […]

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How to Respond to Facebook Attacks

Originally published in Fast Company Whether it’s a full-blown page takeover by an environmental organization or multiple posts by a disgruntled customer, none of the brands are immune from people freely speaking their mind and bringing that dialogue to brands’ Facebook pages. There is a natural fear of negative comments on your Facebook pages or […]

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